User instructions are all about content and the user, while the technical writer usually remains neutral and invisible. However, could we improve user experience by creating stronger writer-user interaction? The presentation will introduce the concept of the we-attitude: strategies that writers can use to build a closer relationship with their users with a special focus on motivation.
Was der Zuhörer lernt
You will discover what kinds of interactive strategies you can use to engage more with your users.
Tytti Suojanen is a University Lecturer and Head of the Technical Communications Program at Tampere University, Finland. Her teaching and research interests include tech comms history, writer-user interaction, minimalism, and user-centered translation.