tekom - Tagungen

The Dark Matter of Documentation: Measuring and Optimizing the Content No One Sees

  • Fachvortrag
  • Management & Leadership
  •  Paula Stern

    Paula Stern

    • WritePoint Ltd.

Inhalt

What if the most important part of your documentation is the content users never need to read? This provocative presentation introduces the concept of "dark matter documentation" – the invisible support structures that prevent users from ever needing to consult help content in the first place.

In this presentation, we'll explore how documentation teams are shifting from measuring documentation usage to measuring documentation avoidance, and how this paradigm shift is transforming product design, UI copy, error messages, and traditional help content.

Learn how to instrument, measure, and optimize this invisible documentation ecosystem to dramatically improve user satisfaction while paradoxically reducing documentation engagement.

Das lernen Sie

  • Understanding of the counterintuitive relationship between documentation usage and user success
  • Framework for identifying and optimizing dark matter documentation
  • Strategies for building cross-functional partnerships
  • And more

Referent:in

 Paula Stern

Paula Stern

  • WritePoint Ltd.
Biografie

Paula Stern is a senior tech writer from Israel. She is the CEO of WritePoint Ltd. and the lead instructor of WritePoint’s Technical Writing Course. Paula is also the Spokesperson for tekom Israel, a popular blogger and presenter. Paula organizes the annual MEGAComm conference, uniting hi-tech professionals from the techcomm and marcom worlds. In recent years, her focus has been working for cyber-security companies and startups.

In her spare time (of which she has very little), Paula loves to paint, write, read, cook and sleep.

Paula Stern is a senior tech writer from Israel. She is the CEO of WritePoint Ltd. and the lead instructor of WritePoint’s Technical Writing Course. Paula is also the Spokesperson for tekom Israel, a popular blogger and presenter. Paula organizes the annual MEGAComm conference, uniting hi-tech professionals from the techcomm and marcom worlds. In recent years, her focus has been working for cyber-security companies and startups.

In her spare time (of which she has very little), Paula loves to paint, write, read, cook and sleep.