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Guiding Your Clients to Better Outcomes

  • Fachvortrag
  • Management & Leadership
  • Leah Guren

    Leah Guren

    • Cow TC
  • Rahel Anne Bailie

    Rahel Anne Bailie

    • Technically Write IT

Inhalt

Whether you are an independent contractor or an in-house employee, you must answer to your clients (the project managers and other stakeholders who drive our projects). But TechComm projects suffer when our clients don’t understand the purpose of their content, have unrealistic expectations, or lack a clear goal. Add in miscommunication and shifting priorities, you have a recipe for disaster!

Join Leah Guren and Rahel Anne Bailie as they share a lifetime of experience in working with clients, focusing on common client problems and their resolution. You’ll gain techniques to apply to your own client interactions.

Das lernen Sie

  • Some problems can be avoided through better proposals or project specs.
  • You need to help some clients clarify their content goals.
  • You may need to educate clients about the value or purpose of quality content.

 

Vorkenntnisse

Experienced or senior TechComm practitioners, managers, or independent/self-employed

Referent:innen

Leah Guren

Leah Guren

  • Cow TC
Biografie

Leah Guren is the owner/operator of Cow TC (technical communication training and consulting). Her career spans over 40 years of working with some of the leading hi-tech companies in the world. She has trained a generation of new TechComm professionals through her courses and workshops. In addition, she provides consultation services to help companies solve their documentation usability problems. She is a popular speaker at many TechComm conferences and a regular contributor to TC World magazine and other TechComm journals.

Leah Guren is the owner/operator of Cow TC (technical communication training and consulting). Her career spans over 40 years of working with some of the leading hi-tech companies in the world. She has trained a generation of new TechComm professionals through her courses and workshops. In addition, she provides consultation services to help companies solve their documentation usability problems. She is a popular speaker at many TechComm conferences and a regular contributor to TC World magazine and other TechComm journals.

Rahel Anne Bailie

Rahel Anne Bailie

  • Technically Write IT
Biografie

Rahel Anne Bailie is the Content Solutions Director at Technically Write IT, an Irish-based agency focusing on structured content, AI content readiness, and user adoption. She is well-known in the content industry, with books, awards, and accolades to her name. More importantly, she is passionate about content and has spent over two decades helping companies make sense of their operations, taking on increasingly-complex problems in the areas of content strategy, content operations, knowledge management, creative operations, and related areas where she makes order from content chaos.

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